Having started out with their weekly FM radio program, Party Time Radio Reggae offers its listeners an immersion into Reggae and Dancehall culture!
Can you describe your project and the idea behind “Party Time Radio Reggae” in a couple of words?
Party Time is essentially a radio show that specializes in Reggae music. The station started out in 1997 thanks to the founding members’ (Matthia and Cheeka) passion for this genre of music. Building on its success, we decided to create this Internet radio station to provide ongoing content for our listeners.
Prior to this, did you have any experience in the radio world?
Of course! Our program started out on a Parisian radio station FPP (Fréquence Paris Plurielle) 20 years ago! We’re always on air every Sunday from 10pm to midnight.
How did you hear about Radio King?
Our team did a lot research and tested out several online radio streaming platforms. After some unsuccessful attempts, Radio King seemed to best meet our broadcast requirements.
In your opinion, what are the essential features that Radio King offers to a radio station?
Above all, the first advantage of Radio King is its very simple interface. As for essential features, there are many:
- General management of your station is pretty intuitive
- Track recognition through online data bases
- The filling in of a program in the case where a playlist is too short
- Broadcasting live thanks to their Air King software
What are the different ways to listen to “Party Time Radio Reggae”?
Obviously our online radio station is accessible via Radio King, but mainly through our site www.partytime.fr. We’ve also registered our streams on different internet providers such as Free, Orange, Bouygues…
Can you tell us about your audience profile?
Our listeners range from 15 to 35 years old. They’re very active on social networks (Facebook, Instagram…). The majority are based in France but our listeners also listen to us from the United States, Africa and even Oceania.
What do you value most about this project?
We like the fact that we’re not just a weekly program, but a separate radio station altogether.
How do you select the artists broadcast on “Party Time Radio Reggae”?
Our programmers receive a lot of daily requests. Our main broadcasting priority is given to “quality“. It’s impossible for us to broadcast a singer who sings out of tune. And then of course, it’s also a matter of taste.
In any case, we attach a great deal of importance to our independence in terms of our music choice – it’s what creates the identity of our radio station.………..
What’s next for “Party Time Radio Reggae”?
Party Time Radio Reggae is constantly changing. This year we’re looking to integrate our new live on air shows into our planning.
To finish up, do you have any words for anyone wishing to embark on this adventure?
There are plenty of solutions to broadcast your online radio station, but if you’re not an expert, Radio King will guide you best in this adventure.