{"id":20142,"date":"2025-11-03T14:07:30","date_gmt":"2025-11-03T13:07:30","guid":{"rendered":"https:\/\/www.radioking.com\/blog\/?p=20142"},"modified":"2025-11-07T09:40:33","modified_gmt":"2025-11-07T08:40:33","slug":"get-listeners-radio-station","status":"publish","type":"post","link":"https:\/\/www.radioking.com\/blog\/get-listeners-radio-station\/","title":{"rendered":"Get more listeners for your Radio Station"},"content":{"rendered":"<p>Starting your own <a href=\"https:\/\/www.radioking.com\/create-radio\" target=\"_blank\" rel=\"noopener noreferrer\">online radio station<\/a>\u00a0is an exciting project. However, when it comes to attracting radio listeners, it can be difficult to know where to start. In today\u2019s fast-changing media environment \u2014 dominated by audio platforms, podcasts, and terrestrial and digital broadcasting \u2014 building a solid audience requires intention and strategy. We\u2019ve put together some top tips to help you get more listeners to tune in to your radio station, and strengthen your presence in a competitive market. <!--more--><\/p>\n<p><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"#define\">1. Define your listeners<\/a><\/span><br \/><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"#concept\">2. Have an original concept<\/a><\/span><br \/><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"#visible\">3. Make your listening options visible<\/a><\/span><br \/><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"#live\">4. Broadcast live on your radio station with guests<\/a><\/span><br \/><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"#social\">5. Be present on social media<\/a><\/span><br \/><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"#listeners\">6. Let your listeners have their say<\/a><\/span><br \/><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"#website\">7. Publish articles on your website<\/a><\/span><br \/><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"#prize\">8. Offer competitions and prize draws<\/a><\/span><\/p>\n<p>Building a loyal audience isn\u2019t something that will happen overnight. By putting a clear strategy in place and staying consistent, you will start to see your listener base grow \u2014 across local, state, and even national levels. Let\u2019s dive right in with 8 tips to help you gain more listeners for your radio.<\/p>\n<h2 id=\"define\"><span style=\"color: #ff9150;\"><strong>Define your listeners<\/strong><\/span><\/h2>\n<p>First of all, it\u2019s important to know who you want to attract to your radio station. In a media landscape that includes podcasts, music streaming, and broadcasting, targeting \u201ceveryone\u201d is no longer effective. Your programming needs to appeal to a specific segment of the population, otherwise you risk diluting your content and reducing your reach.<br \/>You won\u2019t be able to please everybody on your radio station, so try and think about who your radio is truly aimed at. This will help guide your advertising efforts and maximize your marketing revenue.<\/p>\n<h3><strong>Determine your goals<\/strong><\/h3>\n<p>To better understand your target audience, define your station\u2019s goals. Are you delivering news, sports, interviews, educational content, or genre-specific music? Are you speaking to a community, a specific state, or a national group of radio listeners?<br \/>For example, your station might focus on local political discussions, national news, underground music formats, or niche interests like gardening or tech. By being clear on what your programming provides, you\u2019ll be more likely to attract the right listeners \u2014 and keep them.<br \/>According to recent Pew Research Center studies, the shift in how people consume news and audio content highlights the growing demand for political programming at both the local and national level.<\/p>\n<h3><strong>Targeting segments<\/strong><\/h3>\n<p>To get more strategic, consider targeting based on segments such as:<\/p>\n<ul>\n<li><strong>Demographic:<\/strong> age, gender, occupation, education, etc&#8230;<\/li>\n<li><strong>Geographic:<\/strong> city, state, or national audience<\/li>\n<li><strong>Music genre:<\/strong> rock, hip hop, jazz, or even sports talk\/li&gt;<\/li>\n<\/ul>\n<p>Some radio stations \u2014 like NPR \u2014 succeed by focusing on public, fact-based news, while others thrive through entertaining formats or music. If you&rsquo;re not sure which group to focus on, offer segmented programming by time slots: jazz in the morning, talk shows in the afternoon, political debates in the evening.<\/p>\n<p>This approach can boost your weekly listenership and increase your market share \u2014 even if your station isn\u2019t yet commercial.<br \/>Whether your radio station operates as an independent entity or under a media center, understanding your ownership structure will help clarify your editorial line and build transparency with your audience.<\/p>\n<h2 id=\"concept\"><span style=\"color: #ff9150;\"><strong>Create an original concept<\/strong><\/span><\/h2>\n<p>Creating a radio station with an original concept is one of the most effective ways to attract loyal radio listeners and stand out in a crowded media space. With thousands of stations already online, your uniqueness becomes your most valuable asset \u2014 whether you&rsquo;re building a local, state, or national audience.<\/p>\n<h3><strong>Passions<\/strong><\/h3>\n<p>Do you have a passion for a niche subject? Chances are, others do too. That shared interest can become the heart of your radio identity. Whether it\u2019s the supernatural, politics, or alternative music, focusing your programming on specific formats helps create a more curated listening experience \u2014 something many podcast producers have already mastered.\u00a0<\/p>\n<p>This approach builds trust and attracts the right public, particularly among americans who are seeking more personalized audio experiences.<\/p>\n<h3><strong>Expertise<\/strong><\/h3>\n<p>If you\u2019re an expert in a specific field \u2014 tech, business, health, or education \u2014 use your platform to provide value. Educational radio programming and shows backed by credible voices (like journalists or professors) resonate strongly, especially in the public media sector where NPR thrives. Positioning yourself as a thought leader will not only grow your audience, but also make your station attractive to advertisers seeking a qualified market.<\/p>\n<p>In addition, stations with clear ownership structures and editorial standards tend to build more long-term community trust and improve their advertising performance.<\/p>\n<h3><strong>Specific music<\/strong><\/h3>\n<p>If your focus is music, dive deeper than general genres. A station dedicated to \u201800s electro-pop\u2019 or \u2018underground 90s hip-hop\u2019 will attract passionate listeners \u2014 and stand out. By refining your formats, you increase your appeal to a community of fans who feel underrepresented in mainstream media. This can also position your radio as an alternative medium and open new commercial opportunities.<\/p>\n<h2 id=\"visible\"><span style=\"color: #ff9150;\"><strong>Have multiple listening options<\/strong><\/span><\/h2>\n<p>In today\u2019s fast-paced digital world, radio listeners expect flexibility. Make sure your radio station is available on various media platforms \u2014 from desktop to mobile, smart speakers to terrestrial airwaves.<br \/>The more access points you offer, the wider your potential reach.<\/p>\n<h3><strong>Online radio directories<\/strong><\/h3>\n<p><a href=\"https:\/\/www.radioking.com\/blog\/top-internet-radio-directories-attract-listeners\/\" target=\"_blank\" rel=\"noopener\">Radio directories<\/a> are online platforms that regroup thousands of Internet radio stations by genre. Submit your listening link, logo, and a short description to register your radio station and make it available to a whole new potential audience. Plus, it&rsquo;s generally free to add your radio to a directory, so go ahead!\u00a0<\/p>\n<p>Online directories are vital for audience discovery. These platforms list thousands of radio stations by genre and region. Submitting your station to them (with logo and description) gives you access to new listeners organically. It\u2019s free exposure and a great marketing tool \u2014 especially when paired with local SEO strategies.<br \/>Appearing in directories is particularly useful if you&rsquo;re targeting state, national, or even political niches, where discoverability can significantly influence growth.<\/p>\n<h3><strong>Website<\/strong><\/h3>\n<p>Your radio website should be the digital home of your station. It&rsquo;s where your listeners go to find out more about your programming, your hosts, upcoming broadcasting, and more. Make sure your audio player is front and center. Also, consider integrating a data tracking tool to better understand how your audience interacts with your content and which formats perform best.<br \/>Use tools like Google Analytics or Chartbeat to monitor the average session duration and most popular formats \u2014 this kind of data can directly influence your content choices and boost long-term revenue.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-29491 size-full lazyload\" data-src=\"https:\/\/www.radioking.com\/blog\/wp-content\/uploads\/2019\/05\/2023-04-27-14.18.11.gif\" alt=\"listeners player bar\" width=\"2878\" height=\"1442\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 2878px; --smush-placeholder-aspect-ratio: 2878\/1442;\" \/><noscript><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-29491 size-full\" src=\"https:\/\/www.radioking.com\/blog\/wp-content\/uploads\/2019\/05\/2023-04-27-14.18.11.gif\" alt=\"listeners player bar\" width=\"2878\" height=\"1442\" \/><\/noscript><\/p>\n<p><span style=\"color: #ff6600;\"><strong> Pro tip :<\/strong> <\/span> Platforms like RadioKing offer integrated players that boost listening engagement and help track performance over time \u2014 key for planning your growth and appealing to potential advertisers.<\/p>\n<h3><strong>Mobile App &amp; Vocal App<\/strong><\/h3>\n<p>Create a <a href=\"https:\/\/www.radioking.com\/create-radio-mobile-application\" target=\"_blank\" rel=\"noopener noreferrer\">mobile app <\/a>for your radio station is an excellent way to increase weekly engagement. Apps offer direct listening access, push notifications, and even social sharing \u2014 all of which improve your audience retention.<\/p>\n<p>Don\u2019t forget to sync your app with your website and social profiles.<br \/>With smart speakers becoming increasingly popular, integrating your station with Alexa or Google Assistant is a must. These media tools allow your listeners to listen to your stream with a simple voice command \u2014 a habit becoming common among americans of all ages.<\/p>\n<h2 id=\"live\"><span style=\"color: #ff9150;\"><strong>Broadcast live on your radio station<\/strong><\/span><\/h2>\n<p>Live content is the lifeblood of radio \u2014 and a powerful format for building real-time engagement. Promote your live shows across your social media and encourage interaction. Whether it&rsquo;s a special guest, live music, or open mic, live broadcasting makes your station feel dynamic and human.<br \/>Don\u2019t forget to remind your listeners that they can listen to replays through your app or website, ensuring they never miss out on key moments, no matter the time.<\/p>\n<h3><strong>Invite guests<\/strong><\/h3>\n<p>Inviting relevant guests adds authority and variety to your content. For example, a political analyst for a state news segment, or a rising local band for a music hour. This enriches your programming, boosts your station\u2019s credibility, and gives you new content to share with your audience and community.<\/p>\n<h3><strong>Live music<\/strong><\/h3>\n<p>A live in-studio performance not only energizes your audience, it also becomes content you can repurpose into a podcast, blog post, or video clip. Don\u2019t forget \u2014 collaborations like this also expand your reach, since the artists will likely share the performance with their own public.<br \/>You can even use mobile apps like iziCast or <a href=\"https:\/\/www.radioking.com\/blog\/izicast-live-radio-broadcasting-iphone-ipad\/\" target=\"_blank\" rel=\"noopener\">iziCast<\/a> and <a href=\"https:\/\/www.radioking.com\/blog\/broadcast-live-radio-station-via-smartphone-mediacast\/\" target=\"_blank\" rel=\"noopener\">MediaCast<\/a> to broadcast from concerts, giving your radio listeners front-row access. While audio quality might vary, the community connection is worth it \u2014 especially for local or terrestrial stations looking to modernize.<\/p>\n<h3><strong>Broadcast your listeners live on air<\/strong><\/h3>\n<p>Encouraging listeners to join your broadcast gives them a sense of ownership and increases their emotional connection to your station. Use call-ins, online voice submissions, or social shoutouts to bring their voices on air. Interactive formats like these have proven successful on both public and commercial radio, especially in segments like sports, lifestyle, or political debate.<\/p>\n<h2 id=\"social\"><span style=\"color: #ff9150;\"><strong>Be present on social media<\/strong><\/span><\/h2>\n<p>A strong social media presence is non-negotiable in today\u2019s media ecosystem. If you want to build audience growth and improve advertising potential, you need to be where your listeners are: <a href=\"https:\/\/www.facebook.com\/RadioKingUSA\/\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook,<\/a> <a href=\"https:\/\/www.instagram.com\/radioking_en\/\" target=\"_blank\" rel=\"noopener\">Instagram<\/a>, and <a href=\"https:\/\/twitter.com\/RadioKing\" target=\"_blank\" rel=\"noopener noreferrer\">X<\/a>. Not only will this increase your station\u2019s visibility, but it will help you connect with both local and national audiences.<\/p>\n<p>Being active across platforms also supports your advertising strategy. Brands looking to invest in radio want to see consistent cross-platform activity before committing revenue to your station.<\/p>\n<h3><strong>Be visible to your listeners<\/strong><\/h3>\n<p>Make sure your social profiles are filled out completely, and clearly express what your radio station is about \u2014 its style, formats, location, and ownership. This visibility makes your station more attractive not only to listeners, but also to potential advertisers, sponsors, and content partners.<\/p>\n<h3><strong>Interact with your listeners<\/strong><\/h3>\n<p>Nobody wants to follow a dead account. Keep your social media alive with weekly posts \u2014 teasers for shows, behind-the-scenes footage, or responses to trending topics. Engage directly with your audience: reply to comments, share feedback, and post polls.<br \/>Interaction increases your organic reach, strengthens community bonds, and makes your radio brand feel human \u2014 a powerful medium in the age of automation.<\/p>\n<h2 id=\"say\"><span style=\"color: #ff9150;\"><strong>Let your listeners have their say<\/strong><\/span><\/h2>\n<p>Your radio listeners want to be part of the journey. Ask for their input on show formats, music choices, or the time of live shows. Their responses provide valuable data, improve your programming, and reinforce audience loyalty.<br \/>For example:<\/p>\n<ul>\n<li>Use Instagram polls to test new formats<\/li>\n<li>Collect opinions on upcoming political debates<\/li>\n<li>Let listeners vote on which music to feature next week<\/li>\n<\/ul>\n<h3><strong>Take listener song requests<\/strong><\/h3>\n<p>Letting your listeners influence the playlist boosts retention and improves listenership metrics. People are more likely to return when they feel heard. This is a classic tactic \u2014 used by terrestrial, public, and commercial radio stations alike \u2014 and it remains effective year after year.<\/p>\n<h2 id=\"website\"><span style=\"color: #ff9150;\"><strong>Publish content on your website<\/strong><\/span><\/h2>\n<p>Radio is an audio experience, but written content drives discoverability. Publishing articles, transcripts, or interviews on your website will dramatically improve your SEO and attract new listeners searching for relevant topics.<br \/>Written content also gives advertisers more options to promote their products across multiple media. This can increase your revenue stream and help your station scale more sustainably.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-29495 size-full lazyload\" data-src=\"https:\/\/www.radioking.com\/blog\/wp-content\/uploads\/2019\/05\/azz-modified.png\" alt=\"listeners SEO strategy\" width=\"2878\" height=\"1444\" data-srcset=\"https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified.png?lossy=0&amp;strip=1&amp;webp=1 2878w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-300x151.png?lossy=0&amp;strip=1&amp;webp=1 300w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-640x321.png?lossy=0&amp;strip=1&amp;webp=1 640w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-768x385.png?lossy=0&amp;strip=1&amp;webp=1 768w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-1536x771.png?lossy=0&amp;strip=1&amp;webp=1 1536w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-2048x1028.png?lossy=0&amp;strip=1&amp;webp=1 2048w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-1920x963.png?lossy=0&amp;strip=1&amp;webp=1 1920w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-1680x843.png?lossy=0&amp;strip=1&amp;webp=1 1680w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-1240x622.png?lossy=0&amp;strip=1&amp;webp=1 1240w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-860x431.png?lossy=0&amp;strip=1&amp;webp=1 860w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-680x341.png?lossy=0&amp;strip=1&amp;webp=1 680w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-500x251.png?lossy=0&amp;strip=1&amp;webp=1 500w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-400x201.png?lossy=0&amp;strip=1&amp;webp=1 400w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-200x100.png?lossy=0&amp;strip=1&amp;webp=1 200w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-50x25.png?lossy=0&amp;strip=1&amp;webp=1 50w\" data-sizes=\"(max-width: 2878px) 100vw, 2878px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 2878px; --smush-placeholder-aspect-ratio: 2878\/1444;\" \/><noscript><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-29495 size-full\" src=\"https:\/\/www.radioking.com\/blog\/wp-content\/uploads\/2019\/05\/azz-modified.png\" alt=\"listeners SEO strategy\" width=\"2878\" height=\"1444\" srcset=\"https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified.png?lossy=0&amp;strip=1&amp;webp=1 2878w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-300x151.png?lossy=0&amp;strip=1&amp;webp=1 300w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-640x321.png?lossy=0&amp;strip=1&amp;webp=1 640w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-768x385.png?lossy=0&amp;strip=1&amp;webp=1 768w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-1536x771.png?lossy=0&amp;strip=1&amp;webp=1 1536w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-2048x1028.png?lossy=0&amp;strip=1&amp;webp=1 2048w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-1920x963.png?lossy=0&amp;strip=1&amp;webp=1 1920w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-1680x843.png?lossy=0&amp;strip=1&amp;webp=1 1680w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-1240x622.png?lossy=0&amp;strip=1&amp;webp=1 1240w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-860x431.png?lossy=0&amp;strip=1&amp;webp=1 860w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-680x341.png?lossy=0&amp;strip=1&amp;webp=1 680w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-500x251.png?lossy=0&amp;strip=1&amp;webp=1 500w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-400x201.png?lossy=0&amp;strip=1&amp;webp=1 400w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-200x100.png?lossy=0&amp;strip=1&amp;webp=1 200w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/05\/azz-modified-50x25.png?lossy=0&amp;strip=1&amp;webp=1 50w\" sizes=\"(max-width: 2878px) 100vw, 2878px\" \/><\/noscript><\/p>\n<h3><strong>Repurpose your content<\/strong><\/h3>\n<p>Turn past broadcasts, interviews, or debates into on-demand podcasts. This allows your station to stay relevant beyond live air time and reach a broader audience \u2014 including the growing number of americans who prefer podcasts as their primary audio medium.<br \/>Republishing highlight segments on platforms like YouTube or as short-form podcasts can expand your share of the audio market, especially among mobile-first audiences.<\/p>\n<h3><strong>Give more information<\/strong><\/h3>\n<p>Use your website to provide background info on your station, your ownership, your programming, and even your political or editorial stance. Whether you run a commercial or public radio station, transparency builds trust \u2014 and helps solidify your place in the media ecosystem.<\/p>\n<h2 id=\"prize\"><span style=\"color: #ff9150;\"><strong>Offer goodies and prize draws to your listeners<\/strong><\/span><\/h2>\n<p>Everyone loves free stuff. Offering community events, branded goodies, or simple contests helps boost engagement and extends your station\u2019s reach. This works especially well for local audiences, who enjoy feeling part of a tangible, real-world radio family.<\/p>\n<h3><strong>Radio games and prize draws<\/strong><\/h3>\n<p>Interactive segments are not just fun \u2014 they\u2019re great for advertising, too. Ask your listeners to call in and play live games or quizzes. These moments can be sponsored, creating a win-win: entertaining your audience, while generating revenue.<br \/><a href=\"https:\/\/www.radioking.com\/blog\/7-ideas-radio-contests-giveaways\/\" target=\"_blank\" rel=\"noopener noreferrer\">Prize draws<\/a> increase anticipation and ensure people tune in at the right time \u2014 especially when the number of winners is limited or exclusive.<\/p>\n<hr \/>\n<p>With these proven strategies, your radio station is well-equipped to boost audience growth, increase listenership, and improve your overall presence across platforms. Whether you&rsquo;re targeting americans, local communities, or building a national market, stay consistent \u2014 and track your data to refine your programming. \u00a0<\/p>\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.radioking.com\/create-radio\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1965\" height=\"585\" data-src=\"https:\/\/www.radioking.com\/blog\/wp-content\/uploads\/2019\/11\/cta-green-en.png\" alt=\"\" class=\"wp-image-27793 lazyload\" data-srcset=\"https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en.png?lossy=0&amp;strip=1&amp;webp=1 1965w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-300x89.png?lossy=0&amp;strip=1&amp;webp=1 300w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-640x191.png?lossy=0&amp;strip=1&amp;webp=1 640w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-768x229.png?lossy=0&amp;strip=1&amp;webp=1 768w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-1536x457.png?lossy=0&amp;strip=1&amp;webp=1 1536w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-1920x572.png?lossy=0&amp;strip=1&amp;webp=1 1920w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-1680x500.png?lossy=0&amp;strip=1&amp;webp=1 1680w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-1240x369.png?lossy=0&amp;strip=1&amp;webp=1 1240w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-860x256.png?lossy=0&amp;strip=1&amp;webp=1 860w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-680x202.png?lossy=0&amp;strip=1&amp;webp=1 680w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-500x149.png?lossy=0&amp;strip=1&amp;webp=1 500w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-400x119.png?lossy=0&amp;strip=1&amp;webp=1 400w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-200x60.png?lossy=0&amp;strip=1&amp;webp=1 200w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-50x15.png?lossy=0&amp;strip=1&amp;webp=1 50w\" data-sizes=\"(max-width: 1965px) 100vw, 1965px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1965px; --smush-placeholder-aspect-ratio: 1965\/585;\" \/><noscript><img decoding=\"async\" loading=\"lazy\" width=\"1965\" height=\"585\" src=\"https:\/\/www.radioking.com\/blog\/wp-content\/uploads\/2019\/11\/cta-green-en.png\" alt=\"\" class=\"wp-image-27793\" srcset=\"https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en.png?lossy=0&amp;strip=1&amp;webp=1 1965w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-300x89.png?lossy=0&amp;strip=1&amp;webp=1 300w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-640x191.png?lossy=0&amp;strip=1&amp;webp=1 640w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-768x229.png?lossy=0&amp;strip=1&amp;webp=1 768w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-1536x457.png?lossy=0&amp;strip=1&amp;webp=1 1536w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-1920x572.png?lossy=0&amp;strip=1&amp;webp=1 1920w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-1680x500.png?lossy=0&amp;strip=1&amp;webp=1 1680w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-1240x369.png?lossy=0&amp;strip=1&amp;webp=1 1240w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-860x256.png?lossy=0&amp;strip=1&amp;webp=1 860w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-680x202.png?lossy=0&amp;strip=1&amp;webp=1 680w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-500x149.png?lossy=0&amp;strip=1&amp;webp=1 500w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-400x119.png?lossy=0&amp;strip=1&amp;webp=1 400w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-200x60.png?lossy=0&amp;strip=1&amp;webp=1 200w, https:\/\/b3213589.smushcdn.com\/3213589\/wp-content\/uploads\/2019\/11\/cta-green-en-50x15.png?lossy=0&amp;strip=1&amp;webp=1 50w\" sizes=\"(max-width: 1965px) 100vw, 1965px\" \/><\/noscript><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Starting your own online radio station\u00a0is an exciting project. However, when it comes to attracting radio listeners, it can be difficult to know where to start. In today\u2019s fast-changing media environment \u2014 dominated by audio platforms, podcasts, and terrestrial and digital broadcasting \u2014 building a solid audience requires intention and strategy. We\u2019ve put together some top tips to help you get more listeners to tune in to your radio station, and strengthen your presence in a competitive market.<\/p>\n","protected":false},"author":64,"featured_media":20154,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[590],"tags":[],"_links":{"self":[{"href":"https:\/\/www.radioking.com\/blog\/wp-json\/wp\/v2\/posts\/20142"}],"collection":[{"href":"https:\/\/www.radioking.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.radioking.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.radioking.com\/blog\/wp-json\/wp\/v2\/users\/64"}],"replies":[{"embeddable":true,"href":"https:\/\/www.radioking.com\/blog\/wp-json\/wp\/v2\/comments?post=20142"}],"version-history":[{"count":26,"href":"https:\/\/www.radioking.com\/blog\/wp-json\/wp\/v2\/posts\/20142\/revisions"}],"predecessor-version":[{"id":36129,"href":"https:\/\/www.radioking.com\/blog\/wp-json\/wp\/v2\/posts\/20142\/revisions\/36129"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.radioking.com\/blog\/wp-json\/wp\/v2\/media\/20154"}],"wp:attachment":[{"href":"https:\/\/www.radioking.com\/blog\/wp-json\/wp\/v2\/media?parent=20142"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.radioking.com\/blog\/wp-json\/wp\/v2\/categories?post=20142"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.radioking.com\/blog\/wp-json\/wp\/v2\/tags?post=20142"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}